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Are you looking for ways to take your online store to the next level of success? Perhaps it has been struggling a bit? Or perhaps you’re just trying to make sure it reaches its full potential? Either way, here are 17 easy ways to increase conversion rates on your webstore, all of which will help boost your success!
This year has flown by, hasn’t it? We’re already halfway through the calendar, which means it’s time to take an in-depth look at how your online store is performing. Are your sales streaming in steadily or do they need some help? Regardless of your current level of success, you should always be looking to improve the performance of your eCommerce business. One of the best ways to do that, is to increase conversion rates on your webstore.
There are many ways to go about improving your conversion rates. This infographic will walk you through the main tasks, however, delivering top ideas and saving you research time.
As listed above, the top 17 ways to increase conversion rates to your store include:
- Images
- Videos
- Engaging Colors
- Sense of Urgency
- Product Reviews
- Trust Seals
- Clear Contact Info
- Checkout Process
- Short Forms
- Multiple Payment Options
- Improved Site Search
- Better Filters
- Fast Site Speed
- Live Chat
- Free Shipping
- Sales and Specials Section
- Upselling and Cross-Selling
Online entrepreneurs should set aside some time to run checks through these 17 areas of your webstore. With semi-regular monitoring, you’ll soon see improvements in your conversion rates. For online stores that are struggling, perform this check regularly. As the situation improves, you can reduce to quarterly checks. There are always improvements to be made and new trends to follow. Once your webstore is running smoothly though, you’ll be able to concentrate more on other things, and worry less about your conversion rates.
Would you like to share any ways that have helped you increase conversion rates in your webstore? We’d love to hear them, in the comment section below!
Inspired by her love of travel, Susan is a passionate supporter of eCommerce software and the idea that people should own their own internet business (so they can work from anywhere in the world). Though she currently resides in California, she is often found blogging from random beaches and teaching her kindergartner the delightful difference between ‘hola’ and ‘ciao’.
With a strong past in product evaluation, educational content, and eCommerce sales, Susan is serious about helping online merchants succeed in their goals. She loves meeting other independent business owners on the road and hopes to run into you one day… maybe in the hammock next to her!