Last year Black Friday sales broke $1 Billion and total holiday spending was over $89B. If you haven’t already started to prep your online business for the upcoming holiday season, you should begin now… focusing first on Black Friday! It’s time to prepare your website so you will be [...]
Are you interested in learning how social media networks influence online purchases and what social networks are the fiercest influencers? Consumer are 71% more likely to make a purchase based on social media referrals so understanding social networking can be a vital part of online success. [...]
Many eMerchants don’t realize how big of an opportunity minor holidays like Halloween can be. Is Your Online Store Halloween Ready? Come Halloween, you’ll see people of all ages taking to the streets for trick or treating, visiting haunted houses, throwing house parties, and participating in a variety [...]
If you’re the owner of an online store, you need to be up-to-date on these seven key features that online shoppers demand from their internet-based shopping experience. The internet has taken over the world. These days, almost everything can be found online. You know it’s true – the [...]
Why do online business owners study their target market? Today’s online business environment is a ruthless one! It doesn’t seem to matter which industry your target audience is in, if you’re an SMB business owner, you’ll likely face razor-sharp competition from larger names. This fierce [...]
What is the difference between a SaaS Platform and Fully Customizable eCommerce Solutions? Are you a little confused with all of the eCommerce software on the market today? There are hundreds of them… literally. Who has time to go through and research all of the [...]
If you only have time to work on one, which one is better for your online store – Social Media Selling or Marketplace Distribution? Do you own a small or mid-sized eCommerce business? Or perhaps, are you responsible for managing one for someone else? If [...]
Are you having a hard time competing with paid search? Here’s the break-down on what you should target. You’ll always hear people in the paid search industry talk about ‘maximizing your ROI’, but they really don’t have the data and tools to execute on this. Bad data = [...]
How to Make the Most of Your About Us Page The long-term success of a website depends on two things – a user-friendly design and actionable content. However, it’s quite easy and tempting to delve too much into the design process and ignore the compelling [...]
Too often, business owners forget that landing pages and ad campaigns should coordinate well. These tips will help! Do you run Google AdWords, Facebook Ads or some other kind of paid advertising? Many online business owners do, and for good reason – a sharp increase [...]
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